Dear New Business Owner, I’ve been where you are. I don’t envy you the path of the next few years. But I do want to encourage you and pass on a couple of things I’ve learned in the last 2.5 years. 1. Having a new business is kind of like...  More »

Writing articles that other people can reprint on their website, or in their eZine is one of the most effective ways of getting free traffic to your website. Write articles related to your website and allow other people to reprint them on their website provided that your by-line remains intact...  More »

In memory of Steve Jobs, I wanted to share his 2005 commencement address at Stanford University. He will be missed by all of us.

The Internet is a wonderful place, but along with all the great services and products you can find, there’s plenty of garbage and scams. Because of this, people shopping online can be hard to convince. Most shoppers want to make sure they’re going to get value for their money, so...  More »

Here’s a really frustrating way your web site can cost you money: It brings you customers you can’t serve. A customer likes your site. They like your work. So they get in touch with you and ask if how much it will cost for you to do something that you...  More »

As frustrating as it may be, you can still lose a customer even after they’ve decided they want to buy from you. You can lose them during the purchasing phase of the sale. If your purchasing process is difficult or makes them jump through hoops the chance you’ll lose that...  More »

Traffic doesn’t spend money, targeted traffic does. To get traffic that will spend money on your site, you have to target potential visitors that are relevant to your site. Not only are they the kinds of people looking specifically for you or for your service, but they need to be...  More »

What do you want people to do when they visit your site? You may want to make a sale. You may want to generate a lead for your offline business. You may want to gain a subscriber to your newsletter. Regardless of what kind of business you own, you need...  More »