Marketing

Low Cost Ways to Market Your Business

12
September
2012

We wish that we could help everyone do search engine optimization for their business. Unfortunately, not everyone is ready to invest the money required to do SEO right. In the past, we’ve tried to provide flexible choices for SEO that were less expensive but did not provide the same results...  More »

My Letter to New Business Owners

2
February
2012

Dear New Business Owner, I’ve been where you are. I don’t envy you the path of the next few years. But I do want to encourage you and pass on a couple of things I’ve learned in the last 2.5 years. 1. Having a new business is kind of like...  More »

The Power Of Article Marketing

18
October
2011

Writing articles that other people can reprint on their website, or in their eZine is one of the most effective ways of getting free traffic to your website. Write articles related to your website and allow other people to reprint them on their website provided that your by-line remains intact...  More »

Provide Proof

21
September
2011

The Internet is a wonderful place, but along with all the great services and products you can find, there’s plenty of garbage and scams. Because of this, people shopping online can be hard to convince. Most shoppers want to make sure they’re going to get value for their money, so...  More »

Is Your Web Marketing Targeting The Right Visitors?

2
August
2011

Traffic doesn’t spend money, targeted traffic does. To get traffic that will spend money on your site, you have to target potential visitors that are relevant to your site. Not only are they the kinds of people looking specifically for you or for your service, but they need to be...  More »

Your Website Needs A Call To Action

25
July
2011

What do you want people to do when they visit your site? You may want to make a sale. You may want to generate a lead for your offline business. You may want to gain a subscriber to your newsletter. Regardless of what kind of business you own, you need...  More »

Does Your Website Look Unprofessional?

19
July
2011

If you visited your site for the first time with no preconceived ideas about the business, what would you think?  Does your site show up to that initial contact in a suit and tie, or is it wearing cut offs and a Metallica t-shirt?  Things that seem insignificant when you...  More »

Why Can’t Anyone Find My Website In Google?

14
July
2011

Search engines can be a huge source of FREE traffic. People spend tons of time and money trying to get their website on the first page of the search engine results. It’s not quite as easy as someone typing something into a search engine, up pops your site, and you...  More »

What A $300 Candle Can Teach You About Marketing

20
May
2011

About 5 years ago my wife Jill told me that she wished I would help the kids make more handmade gifts for her. So in my infinite wisdom I decided that it would be easy to make a candle with the kids and she would really like it. I remember...  More »

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